Amazon’s Ad Business Earns $17bn in Q4 . Amazon’s advertising services earned USD$17.3bn (£13.9bn) in the final quarter of ...
As a prominent player in the French media landscape, Lift is dedicated to driving innovation and responsibility in ...
Nominations are now open for Yahoo Academy 2025, an industry-renowned, immersive talent development programme designed to ...
It Takes All of Us” is the most emotionally-engaging ad of Super Bowl LIX. That’s according to new research from creative effectiveness platform DAIVID, which found the spot, which features NFL ...
The agenda for 2025 is live now. 2024’s event saw speakers from BBC, Times Internet, FairPrice Group, Mastercard, Mars Wrigley, Standard Chartered, GroupM, dentsu and many more.
Elon Musk Adds more Advertisers to X ‘Boycott’ Lawsuit; Streaming Ad Tiers Grow in UK; E-commerce Platforms to be Liable in ...
Industry studies have pointed to the increased effectiveness of attention. PwC published a report using Lumen Research data ...
Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates. Google parent company Alphabet has ...
News in brief: Outbrain Completes Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting; Nielsen and ...
ArcSpan, a leader in AI-driven audience monetisation solutions for publishers, is excited to announce the direct integration ...
The study reveals a shift toward connected TV (CTV) as the primary platform for live sports, signalling a new era in how fans ...
As the ad tech landscape is undergoing a major transformation, with the decline of third-party cookies, the growing demand ...
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