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IOC brings in TCL to boost TOP sponsorship ranks after flurry of exits
Chinese television and consumer electronics manufacturer TCL has signed on as the latest Worldwide Olympic Partner of the International Olympic Committee (IOC). Through a deal unveiled today, TCL ...
Sports Business Journal13h
TCL inks IOC TOP sponsorship through ‘32
The International Olympic Committee has agreed to a Worldwide Olympic Partnership with technology company TCL through to 2032 ...
IOC adds Chinese tech company as sponsor to replace Panasonic
TCL was signed to an eight-year, four-Olympics deal through 2032 in the sponsor category of home audiovisual equipment and ...
IOC finds Olympic sponsor in China through 2032 to replace Panasonic of Japan
The International Olympic Committee has found a sponsor in China to replace long-term commercial partner Panasonic from Japan ...
devdiscourse15h
TCL Secures Olympic Sponsorship Deal Post-Panasonic Era
The International Olympic Committee (IOC) has signed an eight-year sponsorship deal with Chinese company TCL, replacing long-term partner Panasonic. The agreement covers four Olympic Games through ...