Car manufacturer Toyota chose not to renew their sponsorship after a decade-long £627m stint with the IOC that included the ...

Chinese consumer electronics company TCL is reportedly close to becoming an official sponsor, providing a much-needed boost ...

The goal of the games – backed by investors like Peter Thiel and Christian Angermayer – is to break world records by allowing ...

President Donald Trump last week took a major step to deliver on one of his top campaign promises: banning transgender athletes from participating ...

To get inside the SNL 50 marketing juggernaut, I spoke with NBCU’s Chief Marketing Officer for Advertising and Partnerships ...

The LA Olympics Games have an operating budget of ... from the Games — which are tied to things like international sponsorship income, ticket sales, and licensing merchandise.

Before the last Olympic Games in Paris, D'Souza announced that between 50 and 100 athletes, who will participate in the French capital, were in the process of formalizing their registration for ...

Nine and Swimming Australia have announced a landmark 10-year multi-platform media rights and sponsorship agreement ... Australian Swimming Trials for the Olympics and Paralympics plus the ...

O'FALLON - Officers from the O'Fallon Police Department (OPD) participated in the Illinois Law Enforcement Torch Run (LETR) for Special Olympics Kickoff ...