Four Examples of the Direct One-Shot Approach Auran Games ... Test, track, and adjust your marketing, and you'll be well on your way to success. Michael Zipursky is a direct marketing consultant, an ...

Some “old school” marketing moves are still relevant—done right, these tactics can still work in the modern age by helping to ...

Investopedia / Michela Buttignol Telemarketing is the direct marketing of goods or services to potential customers over the telephone, Internet, or fax. Telemarketing may either be carried out by ...