OpenAI Enters Super Bowl 59

Why OpenAI Didn’t Use AI To Make Its Super Bowl Ad About AI
OpenAI just dropped a slick $14-million Super Bowl ad extolling the virtues of AI tech—but none of the content was made by AI. Here's why.
OpenAI compares ChatGPT to humankind's greatest inventions in its first-ever Super Bowl ad
OpenAI aired its first Super Bowl ad, a $14 million spot linking ChatGPT to history's biggest innovations such as the wheel and the internet.
Inside OpenAI’s $14 million Super Bowl debut
The campaign arrives at what OpenAI sees as a pivotal moment. “We’re at the dawn of the intelligence age and you can participate today,” Rouch says, a reference to CEO Sam Altman’s recent blog. “This is potentially the most powerful tool that we’ve ever created, and it’s in your pocket right now.”
OpenAI Celebrates Inventions and Scientific Advances in Super Bowl Debut
OpenAI, the artificial intelligence company behind ChatGPT, made a big splash during the Super Bowl by airing its first ad since launching in 2015. Its big game commercial featured hundreds of black dots,
The best and worst Super Bowl commercials of 2025, according to experts
Super Bowl 59's ad lineup had some winners and plenty of losers among its crop of new commercials. Read what the experts say.
OpenAI Just Pulled off the Biggest Super Bowl Upset of All
It’s easy to see why OpenAI wants people to take it seriously. It just pledged to raise and spend $500 billion building out infrastructure meant to hopefully usher in an era of
OpenAI Super Bowl commercial 2025: 'The Intelligence Age'
OpenAI made its Super Bowl commercial debut with a 60-second ad touting the supposed promise of artificial intelligence. Best Super Bowl commercials of all time:Look back at USA T
Super Bowl AI ads—how OpenAI, Google and Meta commercials performed
Intelligent products were on full display during the game, but they all took different approaches in marketing.
Super Bowl 2025 commercials: AI, humor, more - what worked, what didn’t
Fans missed out on two TV-watching events Sunday: Instead of a close game, Super Bowl 59 was a blowout. And the usual drawing card of commercials turned out to be a bit of a dud. Sure there were a few cute ads,
Super Bowl 2025: AI Wars Bring ChatGPT, Google To Game, Watch Top Ads
AI giants have snapped up Super Bowl spots expecting record viewership as Kansas City Chiefs attempt a historic threepeat win ...
Worst Super Bowl 2025 Ads Named in New Poll
Panelists, who are over the age of 18, rate the national ads starting on the Wednesday before the Super Bowl at noon EST. The ...
What $200 of ChatGPT is really worth
On The Vergecast: Testing Operator and Deep Research, and catching up on all things DOGE.
AI took over the Super Bowl — one ad stood out from the rest
OpenAI's ChatGPT received its first Super Bowl commercial on Sunday. Called "The Intelligence Age," the minute-long ad went ...
Super Bowl Ad Results: AI Can’t Compete With Sentimental Stories
Americana and famous faces won the game inside the game, with a solid showing for pharma brands looking to polish their ...
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AI Joins the Big Leagues at Super Bowl 2025
OpenAI aired its first-ever Super Bowl ad this year. The 60-second spot, costing approximately $14 million, uses an artistic ...
Perplexity’s Super Bowl ‘tweet’ increased app installs by 50%
Perplexity's Super Bowl contest managed to move the needle on its app's downloads. Unlike OpenAI and Google, the AI search ...
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After Months of Stagnation, ChatGPT Is Booming Again
OpenAI’s chatbot is surging after a period of sluggish growth. After DeepSeek, that’s never been more crucial.